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Instinct

Instinct

AI Agents · Consumer AI

Funding

AI agent startup Instinct closes $1B Series C at $10B valuation

September 28, 2026

Raised

$1B

Series C

Its valuation quadrupled in a single month, signaling investors are betting big on agents that act rather than just chat.

  • Instinct closed a $1 billion Series C led by Sequoia Capital, Benchmark Capital and Coatue, valuing the AI agent startup at $10 billion.
  • The San Francisco startup builds a personal AI agent that texts users via iMessage and WhatsApp and uses its own phone number and computer to complete tasks like booking travel, ordering groceries and canceling subscriptions.
  • The round arrives just a month after a $350 million raise valued Instinct at $2.5 billion, meaning its valuation quadrupled in a matter of weeks.
  • New features include Concierge, which places phone calls on a user's behalf, and a Trusted Person Network letting different users' agents coordinate plans directly.
  • Instinct's initial privacy policy drew criticism for the scope of personal data it required to unlock these capabilities, prompting the company to revise it.
  • Meta's rival assistant Muse, launched in September, has topped the U.S. App Store with over 900,000 downloads by tapping deep integration with Instagram and Facebook.
  • The speed and size of the round show investors treating consumer AI agents that act on users' behalf, not just chat, as the next major platform battleground.

Lead Investors

Sequoia CapitalBenchmark CapitalCoatue

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