Block and Uber Deepen Partnership With Global Square Expansion and Cash App Pay Launch

Block, Inc. and Uber Technologies announced a significant expansion of their existing partnership, combining Square's restaurant management tools with Uber's delivery and rideshare platforms across multiple markets. Square's native integration with Uber Eats, previously available only in the United States, will expand to Canada, Australia, the United Kingdom, Ireland, France, and Spain. This integration allows restaurants to manage Uber Eats orders directly through their Square point-of-sale system, control menus and inventory from a single dashboard, and access instant payouts to improve cash flow. Simultaneously, Block is introducing Cash App Pay as an official payment method on both Uber and Uber Eats in the United States, tapping into the platform's 59 million monthly transacting users, predominantly Millennials and Gen Z consumers.

The partnership reflects both companies' strategic focus on ecosystem integration and serving both merchants and consumers. For restaurants, the expanded Square integration eliminates the need for multiple devices and manual order reconciliation, reducing operational friction and errors. For consumers, Cash App Pay provides a faster checkout experience with access to exclusive offers and promotions through Block's ecosystem. The move builds on Uber's prior integration with Block's Afterpay buy-now-pay-later solution in Australia, demonstrating a pattern of expanding payment flexibility. Block executives framed the partnership as evidence of the company's ability to create value across its entire ecosystem by connecting operational tools for sellers with payment solutions for buyers, positioning the collaboration as a model for how integrated commerce platforms can drive growth across sales, efficiency, and customer engagement in competitive delivery and transportation markets.