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Agency

AI Agents · Customer Success · Martech

Acquisition

Klaviyo acquires Elias Torres' AI startup Agency, names him CPO

August 5, 2026

The deal reunites Torres with a former junior engineer he once hired, who now runs the $5B company as co-CEO.

  • Klaviyo agreed to acquire the team and technology of Agency, an AI-native customer success startup, with terms undisclosed; the deal is expected to close in Q3 2026.
  • Agency, founded in 2023 by Elias Torres, builds AI agents for customer success; its roughly 25-person team and tech will fold into Klaviyo's Composer and Customer Agent products.
  • Torres will become Klaviyo's chief product officer once the deal closes, leading its agent product line and reporting to co-CEO Andrew Bialecki.
  • Torres hired Bialecki as one of his first engineers at Performable in 2010, before HubSpot acquired that company in 2011; Torres later angel-invested in Klaviyo's 2015 seed round.
  • Agency had raised $32 million from Sequoia, Menlo Ventures and Felicis before the acquisition, per a report citing the deal's backers.
  • Klaviyo announced the acquisition alongside quarterly results showing revenue up 26% to $370.6 million, plus the general availability of Composer and K:Social.
  • Elevating Torres to chief product officer signals Klaviyo is betting its core strategy on AI agents rather than treating them as a bolt-on feature to its marketing platform.

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