Super Technologies

Online Betting · Igaming · CEE Tech

Funding

Super Technologies becomes unicorn with €1.3B Blackstone-HPS investment

The Bucharest operator spent seventeen years bootstrapping to profitability before outside capital ever touched its books.

• Super Technologies, the Bucharest-based parent of the Superbet betting brand, secured a €1.3 billion investment from Blackstone and HPS Investment Partners, pushing its valuation above $1 billion for the first time.
• Founder Sacha Dragic launched the betting business in 2008 with under €500,000 from friends, family and prior business savings, unable to secure any outside financing at the time.
• The company sold €1 million of additional shares before hitting cash-flow-positive status in 2012, then self-funded a decade of expansion without institutional capital until this deal.
• The capital is already funding international expansion, including Superbet's sixth market launch in Greece, its first move since the Blackstone commitment closed.
• In its home market alone, Super runs more than 1,000 retail shops, employs close to 3,200 people, and paid over €420 million in Romanian taxes in 2025.
• The company rebranded from Superbet Group to Super Technologies in December 2025, signaling a shift from betting operator to a broader technology and entertainment group.
• A seventeen-year bootstrap-to-unicorn path shows global private equity is now chasing profitable, self-funded Eastern European tech operators rather than only VC-backed growth stories.